Toshiba America jumped feet-first into 3D Blu-ray Players, HDTVs


Toshiba America jumped feet-first into 3D with its first 3D TVs, and the announcement of a 3D-capable Blu-ray player.However, the offerings won't include the reported 3DTV that won't require a special pair of 3D glasses.Users purchasing the TVs must do so as part of a package, if they wish the full 3D effect, Toshiba said. Toshiba said this week that it would ship a 3D-capable Blu-ray player, the BDX-3000, in September, for $249.99. That player must be connected to a 3D-capable TV via a special HDMI cable capable of transmitting the bandwidth necessary for 3D content. Toshiba also claimed that the 3D glasses necessary to view the content were optional.
The BDX-3000 is the company's first 3D-capable Blu-ray player, with features including BD 2.0 compatibility and and SD card slot. It's also connected via either Ethernet or Wi-Fi dongle, and can access online content from Netflix, Blockbuster on Demand, and Pandora, Toshiba said. It also supports Dolby True HD and DTS-HD Master Audio | Essential, it said.

The new 3D TVs will include the 55-inch 55WX800 Cinema Series 3D LED HDTV for $3,299 SRP and the 46-inch 46WX800 Cinema Series 3D LED HDTV for an SRP of $2,599.99, both available now. Toshiba also announced the 55VX700 and 46VX700 Cinema Series LED HDTVs, which lack 3D capability, and will cost $2,799.99 and $2,299.99, respectively.The 240-Hz WX800 sets include 1.8-inch depth and support for MPEG4-MVC, RealD and "select other" 3D formats, which can be displayed in a "3D Resolution+" mode optimized for 3D content. The display supports a 7 million: 1 contrast ratio.
Both members of the WX800 series include built-in 802.11n Wi-Fi, plus four HDMI connections, including an HDMI-CEC interface that can be used to control other devices plus a component input. That connectivity allows them to access Toshiba's Enhanced NET TV services via the Yahoo Connected TV. Netflix,Blockbuster on Demand, and Pandora are also accessible.

The VX700 sets include 120-Hz technology and a 5 million:1 contrast ratio. According to Toshiba, however, the VX700 appears to perform true LED backlighting, while the higher-priced WX800 uses edge-lit LEDs. Toshiba said the two HDTVs also include Wi-Fi built in, with two USB ports, an SD/SDHC card slot, and support for DLNA technology. Netflix, VUDU, and Pandora were cited as available services.

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